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glossary-G |
| Geographical Targeting |
| Like real estate online is all location, location, location these days. Geographical Targeting or Geotargeting is specifically useful to location specific businesses. It allows you to see where your visitors come from and to give them specific information that is relevant to them. |
| Google |
| The worlds best known search engine. Google offers access to billions of webpages in over 30 languages to searchers all over the world. Google began life as the research project of two graduate students, Sergey Brin and Larry Page. Years later Googling has become a part of our everyday lives, long live Google! |
| Googling |
| This is what you're doing when you enter a search query in Google. |
| Grey Hat |
| Grey Hat SEO is what occurs when white
hats try and push the limits of what they can
get away with. With the rapid evolution of
search engines they don't tend to get away
with it for very long. See Black Hat. |
| GIF |
| Abbreviation of Graphics Interchange Format, a GIF is an 8-bit-per-pixel bitmap image format using a palette of up to 256 distinct colors. GIF’s allow images to be reduced without degrading their quality. |
| GZIP Compression |
| Software that compresses a website in order to speed up download times. |
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